Do You WANT the Weather?

Maybe I’m just an insufferable pedant, but I found this very odd:
screencap of Weather.com

Why on earth is “pop” capitalized in this Weather.com graphic? That seems like entirely misplaced emphasis, especially as opposed to, say:

  • Did He Pop The Question?
  • Did he pop The Question?
  • DID HE POP THE QUESTION?!?1!@! (omigod!)

Of course, all of these pale to the more honest approach, which of course would be the headline: “Yet One MORE Thing to Obsess About Before the Big Day”…

Hit Me With It