Ford’s Way Forward

Ford to cut up to 30,000 jobs
by Dee-Ann Durbin, Associated Press

DEARBORN, Mich. — Two weeks after he became Ford’s president of the Americas in October, Mark Fields assembled a team to study the company’s brands. He told its members not to report back until they knew what Ford, Lincoln and Mercury stood for.

They never returned.

OK, I made that last sentence up. But it’s what I expected when I read the article.

One Response to “Ford’s Way Forward”

  1. john Says:

    yet again, an example of why you’re one of my daily reads 🙂

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